Wright freeloaders? From a £100K driveway, to a 75inch TV and five-star home gym, how Mark Wright and Michelle Keegan are kitting out their Essex mansion with PR products – despite being worth £12M
- Reality TV star and actress, both 35, are remodelling the Essex mansion they bought for £1.3million in 2019
- On the Insta account @wrightyhome, the couple, said to be worth £12million, been sharing the dramatic new look of their home – after apparently collaborating with companies to get free and discounted products
- An #ad for a Samsung TV sees Mark declaring the 75-inch screen ‘the best picture I’ve ever seen’ – while Michelle is seen examining a slab of marble, which is listed as a #prproduct’
- The latest post credits a driveway company with helping them bring their sprawling grey stone drive to life
Mark Wright and Michelle Keegan have been busy posting about their extravagant home makeover on social media in recent months – and appear to be kitting out their forever home with ‘pr products’ – including a lavish marble surfaces, a giant flatscreen TV and a sprawling driveway.
This week, the reality star turned presenter and his actress wife Michelle, both 35, showed off on their renovation account @wrightyhome, the sweeping new driveway – estimated to be worth a cool £100,000 – they’ve had installed at their remodelled Essex mansion.
In the post accompanying the video showcasing the stunning grey driveway, the account namechecks the company who laid the expansive grey stone driveway alongside the hashtag #prproduct, which suggests the item was either gifted or discounted to the couple.
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Earlier this year, Mark showed off delivery of a huge 75-inch screen television – listing it under #ad for full transparency
The reality TV star and actress Michelle, both 35, are remodelling the Essex mansion they bought for £1.3million in 2019, and have been showing off some of the lavish products going into their new home after apparent collaborations with companies
One driveway specialist told FEMAIL that a grey stone driveway such as the one listed as a ‘#prproduct’ by the couple would cost at least £100,000 to lay
Wright also said he was ‘buzzing’ about his new roomy home gym, with stunning herringbone parquet flooring and Taurus fitness equipment, which is thought to have cost around £50,000 to install
Call-out: The couple have requested companies who might be able to help furnish their pad to reach out to them
Wright wrote alongside the video: ‘Driveway complete… Buzzing with the light grey we have chosen. Having the drive done makes it really start to feel like home!! For those that will ask, paving slabs come from @marshallsgroup and we are buzzing off them!! #driveway #home #prproduct #grey #happy.’
MailOnline has contacted Mark Wright for clarification.
Former The Only Way Is Essex star Mark and Michelle, who are estimated to have a joint wealth of £12million, have been documenting the construction process after purchasing the original Essex property for £1.3million in October 2019.
The driveway isn’t the only thing that the couple have apparently negotiated discounts on or managed to procure for free.
Wright recently shared that he was ‘buzzing’ with his roomy home gym, with stunning herringbone parquet flooring and Taurus fitness equipment, which is thought to have cost around £50,000 to install.
The couple have kept their 385,000 followers on the account up to date with progress, taking them on video tours and asking them for advice. Right: Michelle revealed the couple had spent ‘hours’ choosing marble for their home
A video of Mark showing off a new 75-inch flatscreen Samsung TV carried the caption: ‘Ad | Big day at the house… the @samsunguk TV’s have arrived!! Unbelievable picture quality, and incredible 3D sound from all sides of the screen and soundbar.#SamsungNeoQLED #TeamSamsungUK @nowtv’
Elsewhere, Michelle is seen examining a slab of marble, thought to be worth at least £15,000, which could be used for a surface on the couple’s planned home bar.
The pair, who wed in 2015, haven’t been shy about asking for companies who supply luxury interiors and exterior products to come forward and help either.
Posts for high-security gates and beautiful glass screens for shower and sauna rooms include a line asking companies who might be able to work with them to ‘inbox us’.
Celebrities and influencers must declare when they’ve received a product that is discounted or gifted or face the wrath of the Competition and Markets Authority (CMA).
A wallpaper and paint collab saw this neutral, concrete effect look get a mention on the couple’s home Instagram account
Bringing their dream to reality: a digital artist’s impression of what the couple’s home will look upon completion
What it could look like: artist’s impressions of how the home’s landscaped gardens, patio and pool might look
In 2019, the CMA made an order for stars to be more transparent over their endorsement deals when posting to social media.
If they do not clearly declare if they have been paid or received products as gifts they endorse, they could be in breach of consumer protection law.
Posts containing advertising must, by law, be flagged with the hashtag #ad, #sponsored or #freebie in a ‘prominent’ position on each individual post.
All content that includes adverts or discount codes and provides a form of payment, whether monetary or in the shape of free gifts, must also be declared.
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